I'm Sammy Jo, an artist with a passion for nature and a love for art that spans over a decade. Growing up on the Outer Banks of North Carolina, I found inspiration in the beauty of flowers, trees, and sealife, which became the foundation of my artistic journey.

Now based in Raleigh with my husband, Tom, and our rescue dog, Scout, I balance my time between styling bridesmaids for weddings and nurturing my creative side. Nature has always been my muse, and with the support of my husband, I've turned my passion into Florellie.

Formerly known as Glass of Jo, I began my artistic endeavors by hosting art party fundraisers within the Outer Banks community, raising funds for causes close to my heart, such as the Outer Banks SPCA and Ms. Wheelchair NC in 2017. But as I transitioned to Raleigh, I felt the need for a brand with more impact.

With the rebranding of Florellie, my focus has shifted towards providing high-quality, minimalistic items that elevate everyday life. As I've grown older, I've come to value simplicity and quality over extravagance. A simple earring I can wear every day holds more significance to me than a statement piece reserved for special occasions.

At Florellie, my goal is to offer you everyday elegance. I have carefully curated products designed to seamlessly integrate into your daily routine, bringing a sense of sophistication and confidence to your life. Rest assured, each item is crafted with the highest quality materials, offered at affordable prices.

Thank you for joining me on this journey towards everyday elegance. I hope you find inspiration and joy in these products as you embrace the beauty of simplicity in your daily life.